4+ day, 2+ hour ago   (157+ words) Google Ads Beta Experiment: Budget Or Bidding Targets For Search Campaigns Search Engine Roundtable Google Ads Beta Experiment: Budget Or Bidding Targets For Search Campaigns Google Ads has a new beta variable to test within its experiments area named "Budget…...

4+ day, 22+ hour ago   (221+ words) Google Ads is releasing two new features for multi-location retailers including Local Customer Optimization and Store Sales in Data Manager. Ginny Marvin, the Google Ads Liaison, wrote on X, "Ahead of the holiday rush, we're introducing two features for multi-location…...

4+ day, 19+ hour ago   (159+ words) Google has updated its location asset requirements for Google Ads. Google said it made these updates to "improve terminology, enhance readability, and include troubleshooting steps applicable to advertisers using location assets." "This update aims to provide clearer information to advertisers…...

5+ day, 2+ hour ago   (142+ words) Some advertisers are starting to see the new AI dashboards within Google Ads. As a reminder, Google showed off these Gemini-powered Google Ads dashboards last May and then in August said they would roll out soon and I guess now…...

1+ week, 2+ day ago   (137+ words) Google Ads posted a new help document about automated promotions that describes how Google Ads can and does automatically identify and apply active promotional offers directly from your website. This new document was spotted first by Hana Kobzová on PPC…...

1+ week, 1+ day ago   (153+ words) Google has confirmed it has recently begun running a "small experiment" where it is serving regular pure Search campaigns with restrictive match types in AI Mode. Ginny Marvin, Google's Ads Liaison, told me, "This is a small experiment that recently…...

1+ week, 4+ day ago   (171+ words) Google Ads New Pre-Fill Asset Groups With Generated Assets Search Engine Roundtable Google Ads added a new section to the how asset groups work help documentation for pre-fill asset groups with generated assets This section goes over new features like…...

1+ week, 5+ day ago   (183+ words) For Exact Match Search Engine Roundtable Google Ads added a new paragraph to the AI Max help documentation for AI Max keyword prioritization." It explains that when "disabling the broad match campaign setting or moving to AI Max, broad keywords…...

2+ week, 2+ hour ago   (158+ words) Google is now showing shopping ads in a carousel format and singular ad unit inline within AI Mode results. Plus, Google is also showing a similar ad unit at the bottom of the AI Mode results. We got a lot…...

2+ week, 4+ day ago   (151+ words) Google has expanded the booking partners for Local Service Ads from about 20 partners to over 500 partners. That is about a 2,400 percent increase. "We’re vastly expanding booking capabilities for Local Services Ads to include more than 500 Reserve with Google booking partners…...