3+ week, 5+ hour ago   (414+ words) The proposals are outlined in a consultation paper on a revised advertisement framework for OBPPs, as...digital marketing becomes an increasingly important channel for reaching retail investors in fixed income...Under the proposed framework, OBPPs would be required to avoid…...

3+ week, 4+ day ago   (261+ words) Ankit Pandey has joined Sony Pictures Networks India as Group Head, Ad Sales (Sports), marking his return...Pandey joins Sony from JioStar, where he was Associate Director, Sports (TV & Digital)....joining JioStar, Pandey was with JioHotstar Sports Ads, where he…...

4+ day, 5+ hour ago   (1377+ words) Advertising has spent decades learning how to capture attention....That closed media environment could become one of the defining characteristics of AI advertising....The festive test begins OpenAI’s advertising rollout arrives during India’s crucial festive shopping...“OpenAI’s ad rollout lands…...

3+ week, 2+ day ago   (171+ words) withdrawal removes a long-contested restriction under the Cable Television Networks Rules that limited ad...Latin America by 2030 similar newsCBC shortlists Amazon Ads, Paytm, Inshorts among 10 agencies for digital...ad empanelment similar newsSupreme Court gives Centre 2-week ultimatum on front-of-pack health…...

3+ week, 6+ day ago   (1464+ words) Pacific, at Dentsu, believes the government is right to step away from prescribing an arbitrary advertising...For Bhasin, television advertising has always worked on an implicit bargain....Viewers accept advertising because they understand that it helps subsidise the content they…...

3+ week, 2+ day ago   (266+ words) Television advertising volumes in India fell 7% during January–July 2026 compared to the same period...drop recorded during January–July 2025, signaling a relatively slower pace of decline for television ad...collectively accounting for nearly 90% of total broadcast ad inventory....General Entertainment…...

1+ week, 4+ day ago   (278+ words) However, reports indicate the court accepted measures aimed at opening aspects of Google's ad-tech infrastructure...The decision resolves a major structural threat against parent company Alphabet, whose advertising division...had previously ruled that Google unlawfully acquired and maintained monopoly…...

2+ week, 6+ day ago   (393+ words) Company has approached the Delhi High Court against Kent RO Systems, alleging that the company’s advertisements...Urban Company alleged that Kent RO’s advertisements called these features a “marketing gimmick” and claimed...During the hearing, Kent RO informed the court that…...

3+ week, 6+ hour ago   (195+ words) Mehek Singghi have launched Echo Collective, a new-age communications company bringing PR, social, digital...founders with complementary experience across entertainment, lifestyle, fashion, hospitality, sports and digital...milestone at NSE, brings together India’s financial sector heavyweights similar newsSebi proposes tighter ad…...

2+ week, 7+ hour ago   (398+ words) Ad adoption among small retailers traditionally faces friction around cost and effort....How is Pine Labs correlating merchant ad creation directly with bottom-line metrics like elevated EMI...seasonal campaigns, what is the next frontier for Pine Labs’ AI tools - are…...