9+ hour, 20+ min ago  (1559+ words) The era of the 'Superstar Billboard' isn't dead. But it is no longer the heartbeat of a film's success. Recently, during a visit to Hyderabad, I noticed the towering cutouts of leading stars that dominate the city's roads. Yet, while…...

1+ day, 9+ hour ago  (261+ words) Social Samosa "Salesforce has expanded its collaboration with In Mobi to support the latter"s AI-led operations across its global advertising business As part of the expanded partnership, In Mobi will use Salesforce tools to build a unified operating model…...

1+ day, 2+ hour ago  (188+ words) The Public Relations Council of India (PRCI) has elevated Baldev Raj as Chairman of its Delhi chapter, following a six-month stint as Vice Chairman. The appointment comes at a time when the communications industry is facing challenges around declining public…...

1+ day, 4+ hour ago  (154+ words) Sandeep Sharma will step down as Head of R K SWAMY Media Group on April 30, 2026, after serving in the role for 14 years, as announced on Wednesday. Sharma has spent more than three decades in the media, advertising and marketing industry....

1+ day, 7+ hour ago  (11+ words) Hub Spot integrates Reddit to bring social conversations into marketing tools'Social Samosa...

1+ day, 6+ hour ago  (327+ words) Perplexity has reported a 5x increase in revenue, growing from $100 million to $500 million, as the company expands its AI offerings and positions itself in the competitive search market. The growth comes as the company operates with a relatively small team, increasing…...

1+ week, 10+ hour ago  (942+ words) This shift has also brought influencers to the forefront of the IPL ecosystem. What began with meme pages and cricket creators reacting to match moments has evolved into a structured and increasingly high-investment marketing channel. According to'Vaibhav Gupta, Co-Founder and…...

2+ day, 10+ hour ago  (228+ words) Clodura. AI has announced the launch of Atlas, an AI-native Sales Development Representative (SDR) platform that aims to consolidate multiple layers of outbound sales execution into a single system. The launch comes at a time when sales teams continue to…...

2+ day, 4+ hour ago  (182+ words) TCL FFalcon, part of TCL Electronics, has partnered with Affinity Global to expand advertising access across its smart TV ecosystem. Under the agreement, Affinity Global will act as a demand partner, enabling advertisers to reach audiences across TCL's smart TV…...

6+ day, 8+ hour ago  (275+ words) Anthropic has appointed a Amlan Mohanty as the Head of Policy for India, who will lead public policy and external affairs as the company expands its presence in the country. Mohanty announced the move in a post on Linked In....